Why Home Service Businesses Need Social Media

As a home services business owner, you may be skeptical about the idea of creating a social media presence for your business. After all, how can these platforms benefit your company, whose work revolves around the physical world? Social media has become the modern-day word of mouth, and having an online presence is essential to staying competitive. Let’s explore why home service businesses need social media, and how it can benefit your bottom line.

Your Home Service Business Will Reach New Customers

Being on social gives you the opportunity to reach potential customers you may not have been able to reach otherwise. Social platforms let you showcase your company’s services and connect with potential customers who may not know about your business. 98 Buck Social can help you create a strong presence, build brand awareness, establish credibility, and drive new business.

Establish Yourself as an Expert in Home Services

Secondly, social media gives you the ability to position your company as an expert in your field. Sharing relevant content, providing helpful tips, and engaging with your audience on these platforms establishes your business as a thought leader in the industry. This can help you build trust with your audience and drive more business to your company.

Better Customer Service

Social media platforms provide a unique opportunity for businesses to provide exceptional customer service. By addressing customer questions, concerns, and complaints in a timely manner, you can show your audience that you care about their needs and are committed to resolving any issues they may have. This level of customer service can set your home services business apart from your competitors and help you retain loyal customers.

Increase Sales For Your Home Service Business

Having a social media presence can help you grow your business. Reach new customers, establish yourself as an expert, and provide exceptional customer service. Building a strong reputation online can translate to more business in the long run. Whether you’re looking to increase revenue, expand your reach, or stay competitive, having a social media presence can help you achieve your goals.

Ultimately, social media has become an integral part of modern-day marketing and having a strong presence on these platforms is critical to staying competitive. This is why home service businesses need social media! By using social media to reach new customers, establish yourself as an expert in your field, provide exceptional customer service, and ultimately increase sales, you can grow your home services business and achieve lasting success. So why wait? Contact our team at 98 Buck Social today to take your business to the next level!

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Have any questions?

We have answers.

Can you help me grow Instagram followers?

We partner with Socialboost to help build Instagram followers. Click the link below to enroll. Plans start at $59/mo.

What photos or videos do you use?

By default, we can use the photos you have on your website as well as utilizing the plethora of photos available to us within our royalty free library.

If you have photos or videos for us to use, depending on your subscription, we welcome you to upload them into a Google Drive folder and share that link with us!

Looking for custom videos?  Some of our plans include videos or you can add them to any plan starting at $98/mo!

How do you mimic my branding colors and style?

As mentioned above, depending on your plan, we can use whatever you’d like to provide us! If not, we’ll resort to using your website or our royalty free library.

That being said, we can come up with custom graphics that suit your branding style as an add-on to your posting subscription.

$98/month for 3 custom graphics each week
$148/month for 5 custom graphics each week

Note: The cost of custom graphics is on top of your monthly subscription cost

What is content review & approval?

Content review and approval is where your social media content creator sends you a weeks worth of posts, prior to their designated publication time the following week.

This way, you will have the chance to give us feedback on each post in case you’d like us to make a minor edit.

Note: One round of editing per post permitted, depending on your plan.

What are the results I can expect from your posting services?

The idea behind consistent posting onto your social media pages is to keep them active with content that promotes your business solutions, educates your audience to showcase your expertise and to also keep things lighthearted, it’s social media after all!

There’s nothing worse for a business than to earn someone looking into what you do, only for them to see a barren social media page. To them, it may appear that you are out of business or potentially a scam.

We are often asked about growing followers and generating sales or leads. These are great goals to have but please understand that those goals are better obtained through paid advertising campaigns.

For more information on paid advertising, please visit our paid advertising services.

Do you use a posting scheduler and how do you get access to my business pages?

We are fortunate to be partnered with CloudCampaign.com to utilize their excellent scheduling platform.

By signing up for our content services, we will set you up with your own Cloud Campaign workspace depending on your plan.

During onboarding we request admin access to your social accounts using a secure platform. This allows us to manage the occasional disconnect when the platforms push out updates.

Furthermore, with your own workspace you are welcome to view and edit content at your leisure!

Why do my posts say “Posted by Cloud Campaign”

We use Cloud Campaign, which is a 3rd party app, to scale social media management and posting. When a post says “Posted by Cloud Campaign”, it is only the admins of your company page that can see this and not your followers.