The Benefits of Having a Sale for Your Business
As a small business owner, it’s important to continuously find ways to increase revenue and attract new customers to your business. One marketing strategy that has stood the test of time is having a sale. But why should you consider having a sale for your business? In this blog post, we will explore the various benefits of having a sale, and why it’s a great way to boost your business.
Attract New Customers
One of the greatest benefits of having a sale is the ability to attract new customers to your business. Sales are a great way to create buzz and attract people who may not have been interested in your business before. Offering discounts or special promotions can entice people to try your products or services for the first time and potentially convert them into loyal customers.
Boost Sales Revenue
Another reason to have a sale is to drive sales revenue. Sales can create a sense of urgency and encourage customers to make purchases. By offering discounts or bundle deals, you can incentivize customers to buy more and increase your sales. This can be especially helpful during slow business periods or when you need a quick boost in revenue.
Clear Out Inventory
If you’re looking for a way to clear out old inventory or excess stock, a sale can be a great opportunity to do so. By offering discounts on these items, you can create demand for products that may have been sitting on your shelves for a while. This not only helps clear out clutter, but it can also free up space for new inventory and potentially increase overall profitability.
Build Customer Loyalty
Sales can also help build customer loyalty. By offering discounts or special promotions to repeat customers, you can show appreciation for their loyalty and encourage them to continue doing business with you. This can lead to positive word-of-mouth and potentially attract new customers through referrals.
Collect Customer Data
Sales can also be a great opportunity to collect valuable customer data. By offering discounts or promotions in exchange for signing up for your email list or loyalty program, you can gather information such as customer preferences and contact information. This can help you tailor future marketing efforts to better serve your customers’ needs and increase overall profitability.
Having a sale can be a valuable marketing strategy for small businesses. From attracting new customers to boosting revenue and clearing out inventory, the benefits of having a sale are undeniable. Whether you’re looking to create buzz, drive sales, or build customer loyalty, a sale can be a great way to achieve your business goals. So, next time you’re looking for a way to give your business a boost, consider having a sale and reap the rewards.
Now that you understand the importance of having a sale for your small business, consider taking advantage of one yourself! Through the month of July, 98 Buck Social is having our first ever Christmas in July sale, with great savings on ALL FOUR of our social media package options! Click here to take advantage of these savings for your business before it’s too late!
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Have any questions?
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Can you help me grow Instagram followers?
We partner with Socialboost to help build Instagram followers. Click the link below to enroll. Plans start at $59/mo.
What photos or videos do you use?
By default, we can use the photos you have on your website as well as utilizing the plethora of photos available to us within our royalty free library.
If you have photos or videos for us to use, depending on your subscription, we welcome you to upload them into a Google Drive folder and share that link with us!
Looking for custom videos? Some of our plans include videos or you can add them to any plan starting at $98/mo!
How do you mimic my branding colors and style?
As mentioned above, depending on your plan, we can use whatever you’d like to provide us! If not, we’ll resort to using your website or our royalty free library.
That being said, we can come up with custom graphics that suit your branding style as an add-on to your posting subscription.
$98/month for 3 custom graphics each week
$148/month for 5 custom graphics each week
Note: The cost of custom graphics is on top of your monthly subscription cost
What is content review & approval?
Content review and approval is where your social media content creator sends you a weeks worth of posts, prior to their designated publication time the following week.
This way, you will have the chance to give us feedback on each post in case you’d like us to make a minor edit.
Note: One round of editing per post permitted, depending on your plan.
What are the results I can expect from your posting services?
The idea behind consistent posting onto your social media pages is to keep them active with content that promotes your business solutions, educates your audience to showcase your expertise and to also keep things lighthearted, it’s social media after all!
There’s nothing worse for a business than to earn someone looking into what you do, only for them to see a barren social media page. To them, it may appear that you are out of business or potentially a scam.
We are often asked about growing followers and generating sales or leads. These are great goals to have but please understand that those goals are better obtained through paid advertising campaigns.
For more information on paid advertising, please visit our paid advertising services.
Do you use a posting scheduler and how do you get access to my business pages?
We are fortunate to be partnered with CloudCampaign.com to utilize their excellent scheduling platform.
By signing up for our content services, we will set you up with your own Cloud Campaign workspace depending on your plan.
During onboarding we request admin access to your social accounts using a secure platform. This allows us to manage the occasional disconnect when the platforms push out updates.
Furthermore, with your own workspace you are welcome to view and edit content at your leisure!
Why do my posts say “Posted by Cloud Campaign”
We use Cloud Campaign, which is a 3rd party app, to scale social media management and posting. When a post says “Posted by Cloud Campaign”, it is only the admins of your company page that can see this and not your followers.