How to Increase Engagement on Your Instagram Stories
[vc_row][vc_column][vc_column_text]Instagram Stories are transitory, only lasting 24 hours. When the average attention span is 8 seconds, 24 hours is an eternity! Every person consumes content in a different way, so it is best to cater to as many people as possible. If increased engagement on your Instagram is one of your goals, Stories can help! Here are some ideas to increase your engagement.
Share a Feed Post
When you post something in your feed and you want it to get more engagement you can share your own post to your Story. Include a sticker or cute gif to make your social media posting more engaging to look at.
Add a Link
Outside of your bio, adding a link to a Story is the only place you can directly link something. Instagram captions don’t allow clickable links. If you make a promotional post, you can link to the exact item for your followers to purchase it or learn more about your services.
Curate Content
If you like cultivating a community on your Instagram, you can share content from other accounts. Share what inspires you or helped you learn something. There are many talented people on Instagram and you can show your followers what you like.
Use an Interactive Sticker
There are quick reactions for users to react to your Story, but there is a fun reaction sticker too! Your Story viewers can slide the scale over instead of just tapping a button. It is much more interactive and users enjoy this style of post because they feel more a part of your content.
Make an Event Countdown
Do you have an event coming up or a new product release? Instagram has a countdown feature. Users can even click on it to be notified of the event or release so they can be the first to sign up. They are also able to share the countdown on their own stories.
Share a Review
Build trust in your business with a review. If you have a graphic designer at your disposal or are able to create a quick graphic, you can make an attention-grabbing image that shares a positive review about your business or your products.[/vc_column_text][/vc_column][/vc_row]
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Have any questions?
We have answers.
Can you help me grow Instagram followers?
We partner with Socialboost to help build Instagram followers. Click the link below to enroll. Plans start at $59/mo.
What photos or videos do you use?
By default, we can use the photos you have on your website as well as utilizing the plethora of photos available to us within our royalty free library.
If you have photos or videos for us to use, depending on your subscription, we welcome you to upload them into a Google Drive folder and share that link with us!
Looking for custom videos? Some of our plans include videos or you can add them to any plan starting at $98/mo!
How do you mimic my branding colors and style?
As mentioned above, depending on your plan, we can use whatever you’d like to provide us! If not, we’ll resort to using your website or our royalty free library.
That being said, we can come up with custom graphics that suit your branding style as an add-on to your posting subscription.
$98/month for 3 custom graphics each week
$148/month for 5 custom graphics each week
Note: The cost of custom graphics is on top of your monthly subscription cost
What is content review & approval?
Content review and approval is where your social media content creator sends you a weeks worth of posts, prior to their designated publication time the following week.
This way, you will have the chance to give us feedback on each post in case you’d like us to make a minor edit.
Note: One round of editing per post permitted, depending on your plan.
What are the results I can expect from your posting services?
The idea behind consistent posting onto your social media pages is to keep them active with content that promotes your business solutions, educates your audience to showcase your expertise and to also keep things lighthearted, it’s social media after all!
There’s nothing worse for a business than to earn someone looking into what you do, only for them to see a barren social media page. To them, it may appear that you are out of business or potentially a scam.
We are often asked about growing followers and generating sales or leads. These are great goals to have but please understand that those goals are better obtained through paid advertising campaigns.
For more information on paid advertising, please visit our paid advertising services.
Do you use a posting scheduler and how do you get access to my business pages?
We are fortunate to be partnered with CloudCampaign.com to utilize their excellent scheduling platform.
By signing up for our content services, we will set you up with your own Cloud Campaign workspace depending on your plan.
During onboarding we request admin access to your social accounts using a secure platform. This allows us to manage the occasional disconnect when the platforms push out updates.
Furthermore, with your own workspace you are welcome to view and edit content at your leisure!
Why do my posts say “Posted by Cloud Campaign”
We use Cloud Campaign, which is a 3rd party app, to scale social media management and posting. When a post says “Posted by Cloud Campaign”, it is only the admins of your company page that can see this and not your followers.