How to Make a Viral Social Media Video

[vc_row][vc_column][vc_column_text]Creating a viral video is the dream for many on social media! Overnight a video can get millions of views and the creator gets many more followers. The aftermath of sharing a viral video can mean more reach, more sales, and more followers. While viral content can’t always be predicted, we can look at the similarities of what has been successful in the past! These insights can help you with your social media posting!

What Makes a Video Go Viral?

Over five years ago, a viral video was one that had at least one million views. Today, that is considered mildly viral while 5 million views within a week is more typical. So how does a video get that many views? The quick growth of a video’s reach comes down to sharing and engaging. People share videos that they think will make their friends smile or bring value.

How to Increase Your Video’s Reach

Know your goals. Your goal should not be to just create viral content. What do you want to do with your affordable social media strategy? Your purpose will help you determine what kind of videos you should create!

Understand your audience. You should always know who will resonate with your video most when planning your videos. Your video will likely have a much better reach when your audience enjoys what you post.

Start strong in the first seconds. Short videos perform best so you need to capture a viewer’s attention right away. Use the word “you” and create a hook. Try to engage with the viewer’s emotions.

Keep them short. Even though you have more than 30 seconds to work with on social media platforms, you should try to keep your videos short and sweet. Most viral videos are on the shorter side. A viewer is more likely to watch the entire video when it is short.[/vc_column_text][/vc_column][/vc_row]

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Have any questions?

We have answers.

Can you help me grow Instagram followers?

We partner with Socialboost to help build Instagram followers. Click the link below to enroll. Plans start at $59/mo.

Socialboost
What photos or videos do you use?

By default, we can use the photos you have on your website as well as utilizing the plethora of photos available to us within our royalty free library.

If you have photos or videos for us to use, depending on your subscription, we welcome you to upload them into a Google Drive folder and share that link with us!

Looking for custom videos?  Some of our plans include videos or you can add them to any plan starting at $98/mo!

How do you mimic my branding colors and style?

As mentioned above, depending on your plan, we can use whatever you’d like to provide us! If not, we’ll resort to using your website or our royalty free library.

That being said, we can come up with custom graphics that suit your branding style as an add-on to your posting subscription.

$98/month for 3 custom graphics each week
$148/month for 5 custom graphics each week

Note: The cost of custom graphics is on top of your monthly subscription cost

What is content review & approval?

Content review and approval is where your social media content creator sends you a weeks worth of posts, prior to their designated publication time the following week.

This way, you will have the chance to give us feedback on each post in case you’d like us to make a minor edit.

Note: One round of editing per post permitted, depending on your plan.

What are the results I can expect from your posting services?

The idea behind consistent posting onto your social media pages is to keep them active with content that promotes your business solutions, educates your audience to showcase your expertise and to also keep things lighthearted, it’s social media after all!

There’s nothing worse for a business than to earn someone looking into what you do, only for them to see a barren social media page. To them, it may appear that you are out of business or potentially a scam.

We are often asked about growing followers and generating sales or leads. These are great goals to have but please understand that those goals are better obtained through paid advertising campaigns.

For more information on paid advertising, please visit our paid advertising services.

Do you use a posting scheduler and how do you get access to my business pages?

We are fortunate to be partnered with CloudCampaign.com to utilize their excellent scheduling platform.

By signing up for our content services, we will set you up with your own Cloud Campaign workspace depending on your plan.

During onboarding we request admin access to your social accounts using a secure platform. This allows us to manage the occasional disconnect when the platforms push out updates.

Furthermore, with your own workspace you are welcome to view and edit content at your leisure!

Why do my posts say “Posted by Cloud Campaign”

We use Cloud Campaign, which is a 3rd party app, to scale social media management and posting. When a post says “Posted by Cloud Campaign”, it is only the admins of your company page that can see this and not your followers.