How Custom Graphics Can Boost Your Social Media Presence
Having a strong social media presence is key to the success of any business. Social media helps you reach more potential customers, interact with your target audience, and drive traffic to your website. One of the best ways to stand out on social media is with eye-catching graphics. Let’s explore how custom graphics can boost your social media presence, and why every business should invest in them.
Grab Attention of Your Target Audience
With tens of thousands of businesses competing for attention on social media, you must make sure your posts don’t get lost in the noise. Custom graphics create visually appealing content that will grab your target audience’s attention. By incorporating brand colors, fonts and logos, you create a consistent and recognizable look that sets you apart from competition. This can be especially helpful for small businesses looking to build brand awareness.
Increase Engagement with Your Audience
Social media is all about engagement. The more people who engage with your content, the more likely it is to be seen by other users. Custom graphics are a great way to increase engagement with your audience. According to recent research, posts with visuals get 94% more views than those without. Custom graphics make your posts more appealing and shareable, which means more audience interaction. This can help increase your organic reach and drive more traffic to your website.
Establish a Professional Image
Having professional-looking graphics is important for any business looking to establish a strong online presence. Custom graphics give your business a competitive edge by making your social media pages look polished and professional. Templates make it easy to create graphics that are cohesive, put-together, and well-designed. Curating image consistency online will increase your business’s overall image and establish a tailored brand presence.
Save Time and Effort
Creating custom graphics may seem like a lot of work, but the benefits are worth the effort. Custom graphics let you create evergreen visuals that can be used across multiple platforms, this simplifies you’re over-all social media strategy. There are even graphic design tools like Canva, that support the creation of custom graphics, making it easy for small businesses to create designs that they can use repeatedly.
Convey Information in a More Effective Way
Not all information is created equally, and the way you deliver it can have an effect on how it is received. Custom graphics allow you to convey information in a more effective way by breaking it down into visual elements that can be easily absorbed and understood. Research shows that visuals can help people retain information up to 65% more efficiently than plain text.
Investing in custom graphics for your social media posts is a smart move for any small business. They grab the attention of your target audience, increase engagement, establish a professional image, save you time and effort, and effectively convey information. There are so many ways how custom graphics can boost your social media presence, it’s no wonder businesses are incorporating custom graphics into their social media strategy.
So what are you waiting for? Let our team at 98 Buck Social create custom graphics for your social media today, and reap the rewards!
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Have any questions?
We have answers.
Can you help me grow Instagram followers?
We partner with Socialboost to help build Instagram followers. Click the link below to enroll. Plans start at $59/mo.
What photos or videos do you use?
By default, we can use the photos you have on your website as well as utilizing the plethora of photos available to us within our royalty free library.
If you have photos or videos for us to use, depending on your subscription, we welcome you to upload them into a Google Drive folder and share that link with us!
Looking for custom videos? Some of our plans include videos or you can add them to any plan starting at $98/mo!
How do you mimic my branding colors and style?
As mentioned above, depending on your plan, we can use whatever you’d like to provide us! If not, we’ll resort to using your website or our royalty free library.
That being said, we can come up with custom graphics that suit your branding style as an add-on to your posting subscription.
$98/month for 3 custom graphics each week
$148/month for 5 custom graphics each week
Note: The cost of custom graphics is on top of your monthly subscription cost
What is content review & approval?
Content review and approval is where your social media content creator sends you a weeks worth of posts, prior to their designated publication time the following week.
This way, you will have the chance to give us feedback on each post in case you’d like us to make a minor edit.
Note: One round of editing per post permitted, depending on your plan.
What are the results I can expect from your posting services?
The idea behind consistent posting onto your social media pages is to keep them active with content that promotes your business solutions, educates your audience to showcase your expertise and to also keep things lighthearted, it’s social media after all!
There’s nothing worse for a business than to earn someone looking into what you do, only for them to see a barren social media page. To them, it may appear that you are out of business or potentially a scam.
We are often asked about growing followers and generating sales or leads. These are great goals to have but please understand that those goals are better obtained through paid advertising campaigns.
For more information on paid advertising, please visit our paid advertising services.
Do you use a posting scheduler and how do you get access to my business pages?
We are fortunate to be partnered with CloudCampaign.com to utilize their excellent scheduling platform.
By signing up for our content services, we will set you up with your own Cloud Campaign workspace depending on your plan.
During onboarding we request admin access to your social accounts using a secure platform. This allows us to manage the occasional disconnect when the platforms push out updates.
Furthermore, with your own workspace you are welcome to view and edit content at your leisure!
Why do my posts say “Posted by Cloud Campaign”
We use Cloud Campaign, which is a 3rd party app, to scale social media management and posting. When a post says “Posted by Cloud Campaign”, it is only the admins of your company page that can see this and not your followers.