98 Buck Social Blog

A Guide to Conducting a Twitter Account Audit

When was the last time you conducted an audit to see how well your Twitter account was performing? Find out how you can start one today.

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How Different Generations Use Social Media

Each generation is using social media in different ways, depending on their age, lifestyle, and preferences. As a business owner or marketer, understanding these differences is extremely beneficial.

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What Social Media Platforms Do Gen Z Use?

Gen Z social media users favor Instagram, TikTok, Snapchat, and YouTube when they want to spend time online.

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4 Lessons Marketers Can Learn from Nike 

From its iconic swoosh logo to its inspiring “Just Do It” slogan, Nike has crafted a powerful, lasting marketing message and brand identity.

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4 Lessons Marketers Can Learn from Airbnb

There are also a lot of lessons that marketers can learn from Airbnb’s rise to becoming a travel industry giant, including these four!

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How to Generate More Leads on LinkedIn 

LinkedIn is one of the most powerful social media platforms for businesses looking to generate reliable leads. With its professional network, it’s no wonder that many professionals and companies have turned to this platform as a way to find new customers and increase their visibility. This post will provide you with tips on how you […]

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6 Tips to Make the Most Out of LinkedIn

Are you getting the most out of your LinkedIn profile? With over 900 million users and counting, LinkedIn is an incredibly powerful tool for networking and marketing your business. But if you’re not using it effectively, you could be missing out on key opportunities. Here are 6 tips to help you make the most of […]

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6 Essential B2C Marketing Tips

It’s important to stay up to date with the latest digital trends. That’s why we put together this list of 6 essential B2C marketing tips.

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Maximize Your B2B Content Strategy Through Social Media 

These five B2B content formats are the ones you might want to consider if you want to build relationships with your customers.

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The Differences Between B2B and B2C Marketing 

There are distinct differences in how you approach your marketing tactics depending on whether you’re targeting businesses or consumers.

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