BeReal: The Newest Social Media Tool
[vc_row][vc_column][vc_column_text]When we talk about social media marketing it is usually referencing posting to larger platforms like Facebook. Technology and innovation lead to more platforms each year. TikTok has been one of the fastest-growing platforms in the past few years, but BeReal is one that has gained a lot of momentum with younger social media users. Should you be on it too?
What Is BeReal?
BeReal was created in 2020 in Paris by Alexis Barreyat and Kévin Perreau. It was primarily used in France but has recently exploded to over one million downloads, mostly among college campuses. This app focuses on authenticity and connection. It helps show users what their friends are actually doing during the day.
This platform is called “the simplest photo-sharing app,” because it notifies users to take a photo at different times of the day. When you post within the two-minute limit, you get to see what your friends also captured. The app takes photos with the front and rear-facing cameras so you can see what the photographer is looking at as well as their face!
Benefits of Using BeReal
In this new age of authenticity, people are craving connection online in a more personal way. BeReal provides a form of social media posting that isn’t heavily edited or curated. The large incline in downloads proves this. The photos don’t include edits or filters and if you want to see what your friends posted you have to post too.
This new platform seems to be focused on interpersonal relationships but as with all other social media apps, eventually, social media marketing will become normal on BeReal. If you are trying to reach a young Gen Z or Millennial audience, BeReal could be the next best place! Using BeReal in its early stages tends to reap a lot of rewards.[/vc_column_text][/vc_column][/vc_row]
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Have any questions?
We have answers.
Can you help me grow Instagram followers?
We partner with Socialboost to help build Instagram followers. Click the link below to enroll. Plans start at $59/mo.
What photos or videos do you use?
By default, we can use the photos you have on your website as well as utilizing the plethora of photos available to us within our royalty free library.
If you have photos or videos for us to use, depending on your subscription, we welcome you to upload them into a Google Drive folder and share that link with us!
Looking for custom videos? Some of our plans include videos or you can add them to any plan starting at $98/mo!
How do you mimic my branding colors and style?
As mentioned above, depending on your plan, we can use whatever you’d like to provide us! If not, we’ll resort to using your website or our royalty free library.
That being said, we can come up with custom graphics that suit your branding style as an add-on to your posting subscription.
$98/month for 3 custom graphics each week
$148/month for 5 custom graphics each week
Note: The cost of custom graphics is on top of your monthly subscription cost
What is content review & approval?
Content review and approval is where your social media content creator sends you a weeks worth of posts, prior to their designated publication time the following week.
This way, you will have the chance to give us feedback on each post in case you’d like us to make a minor edit.
Note: One round of editing per post permitted, depending on your plan.
What are the results I can expect from your posting services?
The idea behind consistent posting onto your social media pages is to keep them active with content that promotes your business solutions, educates your audience to showcase your expertise and to also keep things lighthearted, it’s social media after all!
There’s nothing worse for a business than to earn someone looking into what you do, only for them to see a barren social media page. To them, it may appear that you are out of business or potentially a scam.
We are often asked about growing followers and generating sales or leads. These are great goals to have but please understand that those goals are better obtained through paid advertising campaigns.
For more information on paid advertising, please visit our paid advertising services.
Do you use a posting scheduler and how do you get access to my business pages?
We are fortunate to be partnered with CloudCampaign.com to utilize their excellent scheduling platform.
By signing up for our content services, we will set you up with your own Cloud Campaign workspace depending on your plan.
During onboarding we request admin access to your social accounts using a secure platform. This allows us to manage the occasional disconnect when the platforms push out updates.
Furthermore, with your own workspace you are welcome to view and edit content at your leisure!
Why do my posts say “Posted by Cloud Campaign”
We use Cloud Campaign, which is a 3rd party app, to scale social media management and posting. When a post says “Posted by Cloud Campaign”, it is only the admins of your company page that can see this and not your followers.