5 Ways to Boost Your Instagram Engagement
Instagram is becoming increasingly popular by the day, with over a billion active users. For businesses, Instagram can be a valuable tool to reach target audiences and grow brand awareness. But with the massive influx of users on Instagram, it can be challenging for marketers and small business owners alike to stand out. The good news is that, with a few tweaks to your Instagram strategy, you can significantly boost your engagement and get your content seen by more people. Below, we’re sharing five effective ways to boost your Instagram engagement.
- Post Regularly and Consistently
One of the most important ways to boost your Instagram engagement, you must be consistent with your content posting. It’s essential to post quality content frequently, so your audience is always informed and engaged. Posting consistently also helps keep your followers interested while attracting new ones. Keep in mind that algorithms are biased towards accounts that regularly post, so you want to stay active. Not good at keeping up with your social media accounts? See how 98 Buck Social can help!
- Use Relevant Hashtags & Geotags
Hashtags and geotags are powerful tools used on Instagram since users utilize hashtags and geotags to find relevant content. When used appropriately, relevant hashtags and geotags can help increase your reach and visibility tremendously. For this reason, it’s essential to do your research first to ensure that you use popular, trending, and relevant hashtags to your niche to get visible to the audience you’re targeting.
- Host Giveaways and Contests
Hosting giveaways and contests is an excellent way of boosting engagement and growing your follower base. Promote some giveaways from time to time and make the rules simple and easy to understand. For instance, ask your followers to tag their friends or repost your picture to enter into a draw. This way, it encourages increased engagement and boosts visibility- leading to an increased audience.
- Create Appealing Visuals
Instagram is a platform where visuals reign, so make sure you’re posting high-quality, visually appealing content. Your content should be visually creative and appealing to increase engagement. Utilize an Instagram theme to keep you in touch with your brand aesthetic, and it would aid you in creating a remarkable brand image on the app. Using striking imagery, graphic designs, or custom filters can help increase engagement significantly.
- Engage with Your Audience
Engagement works both ways, and your followers want to know you value them. Therefore, take the time to engage with your audience by replying to comments, thanking them for their support, and following back. Engage in commenting on others’ posts within your niche or colleagues to keep your brand visible on their timelines. It’s likely to increase activity on your page.
It’s never been easier to boost your Instagram engagement with the platform’s new features and tools. While it may take some time to build engagement, remain consistent and follow through with the tips shared above, and your Instagram engagement will definitely increase. Remember that by posting consistently, utilizing relevant hashtags, hosting giveaways and contests, creating visually appealing content, and engaging with your audience, you’ll soon begin to see significant results. With these tricks up your sleeve, you’ll attract more followers and build a loyal community around your brand. Looking for an easy way to boost your Instagram engagement? We’ve got you covered!
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Have any questions?
We have answers.
Can you help me grow Instagram followers?
We partner with Socialboost to help build Instagram followers. Click the link below to enroll. Plans start at $59/mo.
What photos or videos do you use?
By default, we can use the photos you have on your website as well as utilizing the plethora of photos available to us within our royalty free library.
If you have photos or videos for us to use, depending on your subscription, we welcome you to upload them into a Google Drive folder and share that link with us!
Looking for custom videos? Some of our plans include videos or you can add them to any plan starting at $98/mo!
How do you mimic my branding colors and style?
As mentioned above, depending on your plan, we can use whatever you’d like to provide us! If not, we’ll resort to using your website or our royalty free library.
That being said, we can come up with custom graphics that suit your branding style as an add-on to your posting subscription.
$98/month for 3 custom graphics each week
$148/month for 5 custom graphics each week
Note: The cost of custom graphics is on top of your monthly subscription cost
What is content review & approval?
Content review and approval is where your social media content creator sends you a weeks worth of posts, prior to their designated publication time the following week.
This way, you will have the chance to give us feedback on each post in case you’d like us to make a minor edit.
Note: One round of editing per post permitted, depending on your plan.
What are the results I can expect from your posting services?
The idea behind consistent posting onto your social media pages is to keep them active with content that promotes your business solutions, educates your audience to showcase your expertise and to also keep things lighthearted, it’s social media after all!
There’s nothing worse for a business than to earn someone looking into what you do, only for them to see a barren social media page. To them, it may appear that you are out of business or potentially a scam.
We are often asked about growing followers and generating sales or leads. These are great goals to have but please understand that those goals are better obtained through paid advertising campaigns.
For more information on paid advertising, please visit our paid advertising services.
Do you use a posting scheduler and how do you get access to my business pages?
We are fortunate to be partnered with CloudCampaign.com to utilize their excellent scheduling platform.
By signing up for our content services, we will set you up with your own Cloud Campaign workspace depending on your plan.
During onboarding we request admin access to your social accounts using a secure platform. This allows us to manage the occasional disconnect when the platforms push out updates.
Furthermore, with your own workspace you are welcome to view and edit content at your leisure!
Why do my posts say “Posted by Cloud Campaign”
We use Cloud Campaign, which is a 3rd party app, to scale social media management and posting. When a post says “Posted by Cloud Campaign”, it is only the admins of your company page that can see this and not your followers.